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QVM Trader Connect Program Manager

Traders Connect

Your Trader Connect Program Manager / Business Mentor


Katya Ellis is the Trader Connect Program Manager / Business Mentor in residence, ready to assist with all the QVM trader enquiries, provide confidential and customised business support and advice.

 Katya has diverse experience in business operations, retail management, and marketing, and has 20 year’s experience in retail customer service. She owned her own boutique and marketing agency for 4 years, has run a Sunday market at QVM for Melbourne designers, and has sold her own products at regional markets, giving her a complete understanding of the challenges that come with operating retail businesses and market stalls. 

Katya has also owned and worked for import and wholesale businesses, as well as apparel and automotive manufacturing. At university, Katya majored in Information Systems, International Business, and Management, and now specialises in working with SMEs in business improvement through digital marketing, strategy and fine-tuning of operations.

Business mentoring is a passion for Katya, and with over 200 mentoring sessions under her belt, she can assist your business with advice on marketing, branding, HR, pricing, inventory management, planning, goals, import, manufacturing, time-management and any other challenges your business may be experiencing.

Katya will also assist you in connecting you with other relevant SBMS mentors that have expertise in specialised areas such as Retail, Marketing, Stock management, Finance and Cash-flow management.

 Katya's full profile: 

 You can book with a mentor by two methods.


To book your free one-on-one confidential business mentoring session with Katya, please call 1300 631 171 or email [email protected]

choose a mentor

Through the SBMS Website. Go to the home page and in the "I want to use a Voucher" section, type in QVM. This will bring up a list of all of the mentors available. You can read their profiles, see what they look like and book them directly. 

There is no charge for the service


SBMS is working with the City of Melbourne and Queen Victoria Market management to provide support for all market traders through an innovative program called Trader Connect.

Through SBMS, market traders can access many programs and opportunities for support including:

For more information about the Trader Connect program go to http://qvm.com.au/trader-support/


SBMS is proudly supported by the Victorian Government & Small Business Victoria

Contact us on
1300 816 817